Art Direction
Client: ISDIN
Client: ISDIN
A special giveaway set was created to promote Hyaluronic Eyes under the concept “Keep It Cool”.
Inspired by ice and frozen textures, the art direction translated the product’s refreshing effect through translucent materials, sharp highlights, and cool-toned compositions. The mini fridge became a key visual element, turning the giveaway into a sculptural and desirable expression of the product’s cooling benefit.
A special giveaway set was created to promote Hyaluronic Eyes under the concept “Keep It Cool”.
Inspired by ice and frozen textures, the art direction translated the product’s refreshing effect through translucent materials, sharp highlights, and cool-toned compositions. The mini fridge became a key visual element, turning the giveaway into a sculptural and desirable expression of the product’s cooling benefit.
Web Design
Web Design
The concept was further developed into campaign adaptations, including a dedicated landing page. Each execution preserved the cool visual language while adapting composition and rhythm to the digital environment.
The concept was further developed into campaign adaptations, including a dedicated landing page. Each execution preserved the cool visual language while adapting composition and rhythm to the digital environment.
Next Projects
Next Projects